Event Calendar


Product Management is a fast-paced, growing field that offers fulfilling and dynamic careers. Learn how to stand out in your interview for a PM role and how to gain critical experience in the field. This interactive session is led by ZLI Entrepreneur-in-Residence and Ross Lecturer, Rashmi Menon.


Pricing is one of the most consequential decisions that a new venture needs to make. This session will familiarize you with various approaches to setting prices and discuss some important strategic considerations associated with the pricing decision. Facilitated by S.


Revenue is a key milestone for any start-up. When a customer is willing to pay for your products or services, you now have new hypotheses to test, from pricing to value proposition to your target market. Your first revenue gives you both a light at the end of the tunnel and a path to scale.


The Michigan Business Challenge (MBC) is a campus-wide, multi-round business plan competition where student teams have the opportunity to win cash prizes totaling over $100,000 and gain feedback from serial entrepreneurs and investors. Current U-M Ann Arbor students from across campus are invited to apply!


Michigan Investment Competition (MIC) is a venture capital investment competition in which students play the role of venture capitalists. Student teams evaluate real ventures as investment opportunities and pitch an investment strategy to venture capital judges.


In this presentation, the ZEAL Law Clinic will give high-level overviews of the legal aspects all entrepreneurs should know, including how to select the right entity, what issues co-founders should settle, and what VCs look for from the legal side of startups.


Data can be a powerful sales tool, but how do you know where to focus your efforts? Join the discussion on creating a data-driven approach to retaining customers and acquiring new ones. There are no pre-made slides for this session, so please come prepared with questions to ask.


Ecosystem Mapping is an important tool for anyone trying to address complex challenges. An ecosystem map is a visual diagram of a social system where all of the stakeholders and environmental conditions are connected based on their relationship with one another.


The Winter 2023 Product, Innovation, and Prototyping Studio (PIPS) application is now live.  Applications will be considered on a rolling basis and are due by Monday, Oct.


Ross faculty and ZLI Entrepreneur in Residence Jim Price will lead an interactive discussion on an analytical approach to identifying and estimating the size of the potential market for your startup's products or services.