This workshop will expose participants to several tools that can be useful in evaluating the financial viability of a startup business. The session will provide a brief overview of analytic tools to help address these key questions: How much money will it take to launch my company? Am I likely to be able to raise outside funding, and if so, from what sorts of sources? How big do we need to get to pay ourselves and quit our day jobs? How about to make a profit? Facilitated by Jim Price, Ross Faculty & ZLI Entrepreneur in Residence.