Zell Lurie Institute Startup Workshop: Startup Sales 101

Mar 20 2023

Starts at
Michigan Ross B1570

Revenue is a key milestone for any start-up. When a customer is willing to pay for your products or services, you now have new hypotheses to test, from pricing to value proposition to your target market. Your first revenue gives you both a light at the end of the tunnel and a path to scale. Our Startup Sales 101 Workshop will provide participants with the knowledge, skills, and tools to create a productive and effective sales plan. You’ll learn how to: create and understand a simple, yet effective sales process, identify and approach prospects, conduct effective sales meetings, develop discovery and implication questions, capture, document, and synthesize your findings, and ultimately, when the time comes, close sales. Facilitated by ZLI Go-To-Market Mentor Joshua Sukenic. Register here.