Serving all of the University of Michigan from the Ross School of Business
Serving all of the University of Michigan from the Ross School of Business

5 years ago, these women launched a side hustle for Black figure skaters — now Olympians are wearing their tights

boxcaradmin
February 21, 2022

CNBC February, 2022

CNBC Feature on Aurora Tights – Imani Rickerby (MHSA, ’21)

Aurora Tights currently has $150,000 in funding from investors like the University of Michigan’s Desai Accelerator. The relatively small number isn’t for lack of trying: It’s hard to explain the appeal – and need – of an inclusive hosiery brand to “investors who are predominantly white men,” Rickerby says.

Read the full story: 

https://www.cnbc.com/2022/02/17/aurora-tights-how-side-hustle-for-black-ice-skaters-got-to-olympics.html